Real Estate Commission Agreement Template (PDF, DOC)

Things have changed recently. Over the years, I’ve heard how real estate transactions – as a sales agent or property owner – can be complicated due to the commission agreements. They have a lot of moving parts and parties involved. I’ve spent so much time thinking about how to simplify this process, and that’s why I’m excited to share this new commission agreement form that I believe represents a cleaner, more transparent way to calculate real estate commissions.

This makes sense, because commissions on real estate transactions in the U.S. are significantly higher then other developed countries. So knowing what you should expect to receive or pay out is a good business practice for keeping track of your financial health.

This template lays everything out clearly, from the agreed commission rate to how total revenue gets split between brokers, agents, or any other organization or other party involved. It’s all about creating solid connections and making sure every person in the deal gets what they’re owed in accordance with their role. You’ll get explicit terms, all clearly disclosed, a signed agreement, and an outline for smooth cash payments. This agreement template is a free, helpful real estate agent tool to help you structure deals with clarity, protect your time, and ultimately bring in more revenue while maintaining professional ease.

Download Real Estate Commission Agreement Template

PDF | DOC | Google Docs

Real Estate Commission Agreement Form Example

This Real Estate Commission Agreement Template (hereinafter referred to as the “Agreement”) is made and entered into as of the ____ day of ___________, 20 (the “Effective Date”), by and between:

1. ____________________________________________________________ (Name of Property Owner)
(hereinafter referred to as the “Owner”) whose principal address is _____________________________________.

2. ____________________________________________________________ (Name of Real Estate Agent/Broker/Company)
(hereinafter referred to as the “Agent”) whose principal address is _____________________________________.

The Owner and Agent may collectively be referred to as the “Parties” or individually as a “Party.”

1. Purpose

The purpose of this agreement is to outline the terms and conditions under which the Agent will provide real estate services on behalf of the Owner for the sale, lease, or purchase of property. Learn more about listing agreements.

2. Property

The property subject to this Agreement is described as follows (the “Property”):
Address: ______________________________________________________________________________________
City, State, ZIP Code: ___________________________________________________________________________
Other Details/Description of Property (if applicable): _______________________________________________.

3. Non-Exclusive Agreement

This Agreement constitutes a non-exclusive agreement, meaning the Owner retains the right to enter into commission agreements with other real estate agents or brokers in connection with the Property.

4. Services and Obligations

The Agent agrees to perform real estate services and assist in the marketing , negotiation, and transaction of the Property, including but not limited to the following responsibilities:

  • Listing and advertising the Property
  • Preparing and presenting offers
  • Facilitating negotiations on behalf of the Owner
  • Managing contract documents related to such sale.

The Owner agrees to fully cooperate with the Agent and provide accurate information about the Property.

5. Commission Structure

The Parties agree on the following commission structure (the “Commission”):
% (percentage of final sale price or lease value) or $___________ (flat rate), to be paid to the Agent upon the successful completion of a sale, lease, or purchase.

The specific commission rate shall apply to total revenue generated from any transaction relating to the Property.

Commission Split (if applicable)

If there is another party, company, or organization involved, the commission split will be as follows:
____% to the Agent and ____% to ____________________________________________________________
(Name of Other Organization, Broker, or Person).

6. Payment Terms

The Owner agrees to pay the Commission in cash or via wire transfer upon the completion of a sale, lease, or other transaction. Payment shall be made no later than ____ business days after the transaction closes.

7. Entire Agreement

This Agreement constitutes the entire agreement between the Parties regarding the Property and supersedes all prior agreements, representations, and understandings. Any modifications to this Agreement shall be made in writing and signed by both Parties.

8. Term and Termination

This Agreement shall remain effective for a period of _____ months from the Effective Date or until the sale, lease, or purchase of the Property is completed, whichever occurs first.

Either Party may terminate this Agreement prior to the expiration of the period by providing _____ days’ written notice to the other Party.

9. Governing Law

This Agreement shall be governed by and construed in accordance with the laws of the State of _________________.

10. Confidentiality and Disclosure

The Agent agrees to disclose all material facts regarding the Property to potential buyers and to comply with all applicable laws. Both Parties agree to maintain confidentiality regarding the terms of this Agreement, except where disclosure is required by law or necessary to complete the transaction.

11. Signatures

IN WITNESS WHEREOF, the Parties have executed this Agreement as of the Effective Date.

Owner
Name (Printed): ____________________________________________________________
Signature: _________________________________________________________________
Date: ________________________

Agent/Broker
Name (Printed): ____________________________________________________________
Signature: _________________________________________________________________
Date: ________________________

Witness (if applicable)
Name (Printed): ____________________________________________________________
Signature: _________________________________________________________________
Date: ________________________


This commission contract is designed as an example. Users should consult a qualified contract professional for compliance with local laws prior to use.

Disclaimer

This Real Estate Commission Agreement template is provided for informational purposes only and is not a legal document. It does not constitute legal advice and should not be relied upon as a substitute for consulting a qualified legal or contract professional.

You are strongly encouraged to seek advice from a licensed attorney or contract professional to ensure that this template complies with local laws and regulations relevant to your specific situation.

By using this template, you acknowledge and agree that you assume all responsibility for its application and any outcomes resulting from its use. The creator is not liable for any errors, omissions, or legal consequences arising from the use of this template.

Always consult a qualified professional before entering into any legal agreement.

Check Back for Updates to our Real Estate Agent Commission Agreement Template

I try to keep refining this commission agreement template to reflect the latest industry practices. I would do it with any other agreement, and I’ll continue that tradition here. You’ll want to check back regularly for updates. Every tweak and addition is designed to help you stay competitive, make smoother deals, and avoid the pitfalls of using outdated or incomplete agreements. It’s your blueprint for success in a changing market. Don’t miss out.

For guidance on setting up comprehensive procedures and policies, consider our Free Real Estate Policy and Procedures Manual Template.

Free LPMAMA Real Estate Script (PDF, Word)

My Approach to Qualifying and Converting Leads for Real Estate Agents

If you’re a real estate agent looking to qualify buyer leads efficiently, build rapport effortlessly, and close more deals, the LPMAMA framework is your go-to strategy. The LPMAMA real estate script is a proven approach used by REALTORS® to better understand a buyer’s situation, guide them through the home buying process, and create meaningful connections that lead to conversions.

The LPMAMA framework simplifies conversations with both home buyers and seller leads, helping agents address specific needs like location preferences, time frame, and budget. If you’re using the LPMAMA buyers agent script to guide first-time home buyers or exploring opportunities in other areas, then this script ensures valuable insights for every interaction. The LPMAMA script works by creating an easy-to-follow structure that helps agents qualify leads, uncover motivations, and build meaningful connections, making it a must-use tool for real estate success.

If you’re dealing with internet leads or in-person meetings at open houses, then this script offers a structured conversation roadmap. Here’s a breakdown of the LPMAMA script and tips on how to use it effectively.

Download Free LPMAMA Real Estate Script (PDF, Word)

PDF | Word Document

What LPMAMA Stands For

The LPMAMA script outlines the six key elements agents should cover when qualifying buyer leads. These elements are Location, Price, Motivation, Agent, Mortgage, and Appointment. Each step focuses on uncovering essential details about the client’s needs, setting the foundation for a trusting relationship.

1. Location

Start by asking open-ended questions to learn where the buyer wants to live. This sets the tone for the conversation and lets you uncover vital details about their dream home location.

  • Example – “What’s the specific neighborhood or area you’re most interested in?”
  • Tip – Encourage buyers to share more detail about their location preferences, whether it’s proximity to schools, a quick drive to work, or only areas they’ve been searching in.

2. Price

Understanding a buyer’s budget is critical. Discuss their price range and financial comfort, and explore whether they have a down payment ready.

  • Example – “If I could find you a property that fits your budget and payment comfortably, would you be interested in moving forward?”
  • Tip – If the buyer has spoken with a lender or is pre-approved, leverage that information to discuss finding the best deal. For those who haven’t started the mortgage process yet, offer to connect them with a mortgage lender for guidance.

3. Motivation

Get to the core of why the buyer is starting their home search. Knowing their motivation can help you build rapport and frame your value proposition.

  • Example – “What made you want to begin the home buying process?”
  • Tip – Most buyers have emotional motivations such as needing more space for family, wanting a yard for kids or pets, or investing in a specific neighborhood. Use this information to paint a vivid picture of how homeownership can meet these needs.

4. Agent

This step helps determine whether the buyer has already engaged with other agents or is working solely with you.

  • Example – “Has anyone explained all the amazing first-time buyer programs available to you?”
  • Tip – Highlight your unique value as a buyer’s agent. If they mention working with other agents, focus on offering services that differentiate you, such as finding great leads or sharing a few nearby homes tailored to their interests.

5. Mortgage

Knowing where the buyer stands in the mortgage process is essential. Depending on whether they’re pre-approved or need guidance, this is an opportunity to connect them to resources.

  • Example – “Have you had a chance to speak to a lender and get pre-approved yet?”
  • Tip – For buyers who haven’t started the process, position yourself as a resource who can simplify it. Explain how being pre-qualified can give them an edge in finding their dream home and securing the best deal.

6. Appointment

The goal of the LP MAMA framework is to set an appointment, either in person or over the phone, to take the next step in the process.

  • Example – “What would a home that suits your needs and makes the most sense for your family look like?”
  • Tip – Use the insights gained in the conversation to tailor an in-person meeting or property tour. Nothing builds trust faster than showing buyers you understand their unique situation.

Key Practices for LP MAMA Success

Build Rapport by Asking Open-Ended Questions

Most buyers won’t open up if the conversation feels pressured. Use open-ended questions to learn about their motivations, lifestyle, and needs. For example, asking questions like, “Why is owning a home important to you?” helps them share their goals and builds a trusting relationship.

Be an Explorer and Stay Curious

Think of yourself as an investigator. Every answer the client gives should lead to a follow-up question. If they say they’re moving to be closer to family, ask how nearby they need to be, or why the area appeals to them. Going deeper shows you care and helps you convert buyer leads by customizing the experience.

Address Objections with Empathy

When clients have concerns about the process (e.g., affordability or market conditions), listen carefully and provide reassurance grounded in reality. For example, if they’re worried about rising interest rates, explain how the market has leveled out, making it easier for buyers to get their offers accepted.

Focus on Solutions for Every Buyer’s Situation

Regardless if you’re helping with down payment options, explaining the home buying process, or finding pre-approved mortgage deals, then position yourself as an expert who’s there to make their life easier. This approach not only builds trust but ensures you’ll convert more leads into clients.

Why LPMAMA Works for Buyer Leads

The structured LPMAMA framework simplifies conversations with buyer leads, allowing agents to focus on what matters most to the client. Balance curiosity, empathy, and expertise, so you can easily qualify buyer leads, guide them through the buying process, and set up more deals in less time. It could be online leads or open houses, the LPMAMA script is versatile enough to work across various lead sources.

Agents in San Antonio and elsewhere have found success using this method. You can tailor the LP MAMA buyers agent script to fit your workflow, even if you’re handling internet leads through a real estate leads platform or hosting open houses to meet potential clients face-to-face.

LPMAMA Real Estate Script PDF Available

Download the LPMAMA real estate script PDF to use as a reference during client calls. With the right preparation and practice, you’ll feel confident qualifying leads and scheduling appointments that convert leads into lifetime clients.

Check Back for Updates

Using the LP MAMA script is about more than just ticking boxes. It’s about listening to your clients, understanding their needs, and showing genuine care for their homeownership goals. This framework helps real estate agents not just close deals but build meaningful, trusting relationships with clients.

If you’re ready to take your real estate business to the next level, implement the LP MAMA framework, connect with your next buyer, and enjoy long-term success. For the best results, integrate this strategy into your daily routine, and watch your ability to build rapport and convert leads skyrocket.

Free Seller Questionnaire, Real Estate (PDF, Excel)

When it comes to managing successful real estate transactions, having the right tools at your fingertips can make all the difference. One very important resource I’ve relied on as a real estate agent is a well-crafted seller questionnaire. These forms are invaluable for gathering comprehensive details about a property and ensuring everyone, from the seller to potential buyers is aligned. For real estate professionals, these forms serve as a very much needed tool to create, complete, and submit credible documentation while guiding sellers and buyers through the market process efficiently. To explore how this transparency safeguards transactions and prevents disputes, you can review an example of an official Seller’s Property Condition Disclosure Statement.

Free Customizable Seller Questionnaire Template Download

PDF | Excel | Google Sheets

To make your work easier, I’m sharing a free, customizable seller questionnaire that can be downloaded in PDF or Excel formats. If you prefer working from your mobile device or printing a hard copy, then this tool can be tailored to meet your specific needs. Use it to uncover key insights, simplify conversations, and keep all the information you need in one place. Download your copy now and give yourself a head start on your next real estate deal. For those interested in a comprehensive checklist designed for agents assisting buyers, consider checking out our buyer’s agent checklist that ensures a seamless home buying process.

This is NOT a Seller’s Disclosure. That’s a Different Thing.

A seller’s questionnaire differs from a seller’s disclosure in that it focuses on gathering detailed information about the property rather than solely disclosing known defects or issues. The questionnaire collects required information such as the number of bedrooms, bathrooms, square footage, and the property’s unique features. While disclosures primarily aim to reveal problem areas, a questionnaire provides a comprehensive snapshot, including additional information like local regulations, how many bedrooms, and applicable laws.

Some questions may even vary depending on the property type or region to ensure compliance. Sellers may also need to include sensitive data, such as a social security number, within a secure site or platform to finalize the process. This document helps property owners prepare an accurate profile by requesting answers, offering permission to set up an account, and ensuring they can easily sign and submit the completed form. This thorough process streamlines communication and protects all parties involved while reducing potential misunderstandings.

Purpose for Real Estate Agents

Home seller questionnaire plays a vital role in ensuring transparency about the property’s condition, as it requires sellers to disclose material facts, such as environmental hazards, electrical systems, or any legal matters associated with the property. This helps both buyers and agents access accurate information, fostering trust and preventing potential legal issues during the sale process.

It’s helpful for providing basic information, like the full address and square footage or highlighting specific features and services. The questionnaire offers all of the most important information tailored to meet the needs of clients. It’s also good for confirming the minimum price, disclosing payment information, or detailing the property’s history over the last five years. It streamlines the transaction, ensuring clarity for all parties involved.

Seller Questionnaire Form for Real Estate Transactions

This form is designed to gather and provide accurate information about your property, which helps ensure transparency and streamline the selling process. Please complete all fields as accurately as possible.


1. Seller Information and Contact Details

  • Full Name(s):
  • Contact Details (Phone, Email):
  • Mailing Address (if different from property address):
  • Are you the sole owner of the property? ☐ Yes ☐ No
  • If no, list other owners/parties involved (names and contact details):

2. Property Address and Location Details

  • Full Property Address (including ZIP code):
  • County/Parish:
  • Neighborhood/Subdivision Name:
  • Zoning Classification (e.g., residential, commercial):
  • Type of Property (e.g., single-family home, condo, multi-family, land):

For rental property managers who want to streamline their record-keeping, consider using this free rental property chart of accounts template to keep track of financial transactions efficiently.


3. Property Details

  • Legal Description of the Property (as on deed):
  • Number of Bedrooms:
  • Number of Bathrooms:
  • Square Footage (approximate):
  • Year Built:
  • Lot Size:
  • Structural Features:
  • ☐ Basement
    • ☐ Attic
    • ☐ Garage (single/double/carport): ________
    • ☐ Deck or Patio (Size and material): ________
    • ☐ Pool/Spa (Size): ________
  • Other Features (check all that apply):
  • ☐ Fireplace
    • ☐ Solar Panels
    • ☐ Smart Home Features
    • ☐ Security System
    • ☐ Fenced Yard
    • ☐ Other (please specify): ________
  • Utilities:
  • Water Source (e.g., city water, well): ________
    • Sewer Type (e.g., city sewer, septic): ________
    • Energy Source (e.g., gas, electric): ________
  • Are there solar panels, leases, or other energy-related systems attached to the property? ☐ Yes ☐ No
  • If yes, provide details of agreements or responsibilities.
  • Are there any shared utilities or easements involving neighbors? ☐ Yes ☐ No
  • Recent Upgrades or Renovations:
  • Description of work: ________
    • Dates completed (approx.): ________
    • Permits obtained? ☐ Yes ☐ No
  • Appliances/Fixtures to Be Included in Sale (check all that apply):
  • ☐ Refrigerator
    • ☐ Stove/Oven
    • ☐ Dishwasher
    • ☐ Washer/Dryer
    • ☐ Microwave
    • ☐ Light Fixtures
    • ☐ Blinds/Curtains
    • ☐ Other (please specify): ________

4. Property’s Condition

  • Are there any known issues or defects?
  • Structural Integrity (foundation, walls, roof): ☐ Yes ☐ No
    • Electrical Systems (wiring, outlets, breakers): ☐ Yes ☐ No
    • Plumbing Systems (pipes, water heaters): ☐ Yes ☐ No
    • HVAC Systems (heating, air conditioning): ☐ Yes ☐ No
    • Appliances (if included): ☐ Yes ☐ No
    • Pest/Insect Infestations (current or past): ☐ Yes ☐ No
    • Other issues, repairs needed, or areas requiring maintenance? ☐ Yes ☐ No
    • If yes, please describe in detail or attach a separate document.
  • For more detailed inspections, you may consider using a rental property inspection checklist.
  • Has the property been inspected in the last 5 years? ☐ Yes ☐ No
  • If yes, provide details or attach the inspection report.
  • Roof Details:
  • Approximate age of roof: ________
    • Last known repairs or replacement date (if any): ________
  • Flood/Earthquake/Fire Risk:
  • Is the property located in a designated floodplain? ☐ Yes ☐ No
    • Has the property sustained natural disaster damage in the past? ☐ Yes ☐ No
    • If yes, provide details of damage and repairs.


5. Legal Matters

  • Are there any ongoing or past legal disputes concerning the property? ☐ Yes ☐ No
  • If yes, provide details.
  • Are there any unpaid taxes, liens, or mortgages on the property? ☐ Yes ☐ No
  • Are there any easements, rights-of-way, or encroachments affecting the property? ☐ Yes ☐ No
  • If yes, please describe.
  • Is the property compliant with all local codes/regulations (zoning, permits, etc.)? ☐ Yes ☐ No
  • Are there tenant or lease agreements in place for the property? ☐ Yes ☐ No
  • If yes, provide a copy of the lease(s) and details of terms.

6. Pricing and Sale Preferences

  • Minimum Price You’re Willing to Accept: ________
  • Preferred Terms of Sale (e.g., cash, financing, as-is): ________
  • Ideal Closing Timeline: ________
  • Are there any contingencies that may affect the sale? ☐ Yes ☐ No
  • If yes, please explain.
  • Are you offering any incentives (e.g., covering closing costs)? ☐ Yes ☐ No

7. Buyer Disclosure and Material Facts

  • Are there any conditions or facts that would affect the buyer’s decision to purchase? ☐ Yes ☐ No
  • If yes, describe (e.g., environmental hazards, previous incidents, etc.): ________

8. Additional Comments

  • Provide any other information you think may be relevant to the sale or marketing of your property. Attach additional sheets if necessary.

9. Acknowledgment and Signature

I, the undersigned, confirm that the information provided in this seller questionnaire is accurate and complete to the best of my knowledge.

Printed Name(s): ___________________________
Signature(s): ___________________________
Date: ___________________________


This questionnaire ensures that real estate agents have access to comprehensive information that addresses everything from property details to local regulations, making it easier to market properties and comply with applicable laws while protecting all parties involved.

Email Script Idea for if Your Seller Prefers Filling it Out Online

Subject: Important Information About the Pre-Listing Seller Questionnaire

Dear [Seller’s Name],

Thank you for taking the time to complete the home seller questionnaire as part of the pre-listing process. This document, often referred to as the seller property questionnaire or real estate seller questionnaire, is an important step in ensuring a smooth and transparent transaction. Below are a few key things to keep in mind as you fill it out.

  1. Be thorough and accurate when providing information, especially when answering questions about how many bathrooms, bedrooms, and other crucial property details. Accuracy ensures that potential buyers have a clear understanding of your property.
  2. The seller questionnaire real estate also includes sections that address regulatory compliance, such as adhering to local laws and ordinances. Double-check any information related to zoning, permits, or property updates.
  3. If you’re using the seller questionnaire pdf or real estate questionnaire for sellers electronically, ensure you have all the necessary documents on hand, such as tax records, renovation permits, and repair histories.
  4. Completing the sellers questionnaire with transparency will help reduce potential issues later, giving both buyers and their agents confidence in the property’s condition and history.

Here’s the link to the PDF of the seller questionnaire real estate form for your convenience [attach link if applicable]. Please take your time reviewing and completing this information. If you have any questions or need assistance, don’t hesitate to reach out.

Best regards,
[Your Name]
[Your Title]
[Your Contact Information]

Tip for an in-person or phone conversation – You could wrap up the conversation by saying, “Remember, taking the extra time to be detailed in the home seller questionnaire now will save us time later and ensure a smoother transaction for all parties involved.”

Please confirm once you’ve completed the form or if you’d like me to walk you through any sections. Thank you!

Check back for Updates to this Real Estate Questionnaire for Sellers

I’m committed to keeping these tools relevant and effective, ensuring they cater to the evolving needs of real estate professionals, sellers, and other agents. The real estate seller questionnaire templates are updated regularly to reflect current standards, local laws, and practices, helping to address important details like how many square feet your property has or resolving potential legal issues.

These tools collect both basic information like the full address and square feet, and more specific details, ensuring accurate information is always provided. I believe in delivering honest information and straightforward solutions to make this process smoother for everyone involved. If it’s answering questions about payment information, TDS, and SPQ, or helping sellers who’ve owned their property for the last five years, I always strive to customize tools for every situation. It could be for businesses or individual clients. These questionnaires simplify preparation for transactions, letting you enter data efficiently and even submit forms digitally.

Free Real Estate Counter Offer Form (PDF, Word Template)

I have always been passionate about the real estate negotiation process. There’s something so rewarding about working through the details of real estate transactions, particularly when a real estate purchase counter is involved. It’s not just about running numbers but about fostering collaboration between both the buyer and the seller. When I hear that the parties have accepted the asking price, reviewing a previous offer, or considering a new buyer’s offer, then – as a real estate agent – I get excited. The goal is always to reach a mutually acceptable agreement that makes everyone happy.

I want to share that excitement with you. That’s why I’m offering my free real estate counter offer form for download in both PDF and Word formats. This form is designed to make negotiations smooth and straightforward, whether you’re a potential buyer or a seller preparing to sell. It’s a practical tool that captures every aspect of the negotiation process, saving you time and ensuring every detail is documented correctly.

In real estate transactions, listing brokers play a pivotal role by helping sellers assess buyer offers, craft counteroffers, and engage in negotiations with buyers or their representatives. This process ensures that the transaction progresses smoothly and aligns with the seller’s goals. Over the years, I’ve learned that having a solid process is key. For example, starting with a blank purchase agreement form ensures that all details are documented clearly, from the seller details to the terms stated in the original bid. When a buyer submits an offer, we immediately review the home inspection reports, evaluate the listing price, and work through any adjustments to avoid misunderstandings.

Download Free Real Estate Counter Offer Form Template

PDF | Word DOC | Google DOC

Counter Real Estate Counter Offer From Sample/Example

This form serves as a formal counteroffer to the buyer’s initial offer on the property listed below. Completion of this form does not constitute acceptance of the offer until signed by all parties involved. All fields must be completed accurately.


1. Property Information

  • Property Address: _____________________________________________
  • City: _______________________
  • State: _______________________
  • ZIP Code: ___________________
  • Legal Description of Property (if applicable): ___________________________

2. Parties Involved

  • Seller(s) Name(s): ___________________________________________
  • Seller(s) Contact Information: _______________________________
  • Buyer(s) Name(s): ____________________________________________
  • Buyer(s) Contact Information: _______________________________
  • Seller’s Representative/Agent:
  • Name: ______________________________________
  • Contact Information: ___________________________
  • Buyer’s Representative/Agent:
  • Name: ______________________________________
  • Contact Information: ___________________________

3. Offer Details

  • Buyer’s Original Offer (from Purchase Agreement):
  • Offer Price: $____________________
  • Terms of the Original Offer (summary if applicable): ____________________
  • Seller’s Counteroffer Terms (Revised Terms Submitted Below):
  • Revised Purchase Price (Counteroffer Amount): $______________
  • Closing Date (Proposed): ______________________
  • Earnest Money Deposit (if applicable): $___________________
  • Included Items in Sale (e.g., fixtures, appliances): _________________________

4. Terms and Conditions of Seller’s Counteroffer

  • Closing Costs:
  • Seller to pay (if any): _______________________________________
  • Buyer to pay (if any): ________________________________________
  • Financing Terms (If Adjusted):
  • Buyer to secure financing by (date): ___________________________
  • Inspection Contingency Adjustments:
  • Inspection contingency deadline (if modified): ______________________
    • Repairs to be completed by seller (if any): ___________________________
    • Home inspection – Typically the buyer pays for this, but it is negotiable.
  • Other Terms (e.g., conditions, included repairs):
    ________________________________________________________________________
    ________________________________________________________________________

5. Expiration of Counteroffer

This counteroffer will expire on [Date] at [Time], unless accepted in writing by all parties before the expiration time.

  • Expiration Date: _________________________
  • Expiration Time (e.g., 5 PM): ______________________

6. Additional Information

  • Prior Offers/Document References (Attach if needed):
    ________________________________________________________________________
  • Any additional terms or special agreements must be listed here or in an attached document, signed by both parties.

7. Instructions for Completion

  1. Review all fields to ensure accuracy and completeness.
  2. Submit the completed form to the agent or representative of the other party before the expiration date.
  3. Include any related documents (e.g., inspection reports, prior agreements) relevant to this counteroffer.
  4. Sign and date to finalize submission.

8. Acceptance by Buyer

By signing this form, the buyer agrees to all terms set forth in this counteroffer, creating a legally binding agreement.

  • Buyer Name(s) (Print): ___________________________________________
  • Signature(s): _____________________________________________________
  • Date(s): ________________________________________________________

9. Acceptance by Seller

By signing this form, the seller agrees to all terms set forth in this counteroffer, creating a legally binding agreement.

  • Seller Name(s) (Print): ___________________________________________
  • Signature(s): _____________________________________________________
  • Date(s): ________________________________________________________

10. Acknowledgment of Receipt

By signing below, all parties acknowledge receipt of this form and agree to its terms or reject as noted:

  • Received by (Party Name): ________________________________
  • Date Received (if different from above): _________________________
  • Signature to Confirm Receipt _____________________________________

11. Notations (if applicable):

State here:

  • _____________________________________________________________________
  • _____________________________________________________________________
  • _____________________________________________________________________

Disclaimer – The content above is for informational purposes only and should not be considered legal advice. Please consult with a professional for any legal matters related to your specific situation.

For a checklist to help you stay organized and prepared, refer to our Real Estate Agent Checklist for Buyers.

General Information About the Real Estate Counter Offer Form

The real estate counter offer form provided here offers general guidance but may not fully comply with your state’s specific legal requirements. Below is a breakdown to help you understand why it’s vital to tailor forms to your state and situation.

State-Specific Forms

Many states have their own standardized counter offer forms designed to comply with local laws. For example:

  • California – Uses the California Association of Realtors (CAR) counter offer real estate form.
  • Texas – Uses the Texas Real Estate Commission (TREC) counter offer form for real estate.
  • Florida – May use specific addenda or forms approved by the Florida Realtors Association.

These forms often include clauses or language unique to state laws, making them essential for use in their respective locations.

Legal Requirements

Every state has its own rules regarding counteroffers. Keep these factors in mind.

  • Disclosure Laws – Some states require disclosures, such as lead paint and property condition, to be included with counteroffers.
  • Binding Agreements
    • Some states require signatures from both parties for a counter offer to purchase real estate form to be legally binding.
    • Others may permit verbal agreements, though written agreements are strongly recommended.
  • Deadlines
    • States may have rules about how long a counteroffer remains valid.
    • They may also specify how expiration dates must be documented.

Negotiation Practices

Counteroffers often include terms tailored to local customs, which can vary by state:

  • Customary Terms
    • Who pays closing costs.
    • How repairs are negotiated and handled.
  • Earnest Money
    • Rules about handling deposit refunds differ by state.
  • Local Norms
    • Slower markets may emphasize seller concessions or extended timelines.
    • Competitive markets might include escalation clauses or waived contingencies.

Real Estate Agent Involvement

Rules about real estate agents and counteroffers vary by region:

  • Some states require agents to use state-approved forms, like a commercial real estate counter offer form or other standard forms.
  • Other states may allow flexibility for custom terms or non-standard forms.

Electronic Signatures and Delivery

Modern technology enables the use of tools like PDFs, but states have specific rules about how counteroffers are signed and shared:

  • Electronic Signatures
    • Most states allow them, but the process must comply with laws like the Uniform Electronic Transactions Act (UETA).
  • Delivery Methods
    • Some states specify acceptable methods for delivering documents, such as email, fax, or in-person delivery.

Importance of Correct Forms

Using the wrong form, or failing to meet legal requirements, can lead to serious issues:

  • Disputes may arise between parties.
  • Agreements may be invalidated if the real estate counter offer form does not meet standards.

That’s why it’s crucial to consult a real estate attorney or licensed agent familiar with your state’s laws before using any real estate counter offer form pdf, even if it’s a free real estate counter offer form. By ensuring compliance, you avoid potential risks and keep transactions running smoothly.

Download This PDF for Free

What makes this entire negotiation process exciting is that it’s dynamic. Either a buyer or a seller may propose changes, whether that means agreeing on a higher price, adjusting timelines, or including additional other documents to support their requests. The moment the seller makes a counteroffer, we’re in the thick of discussing terms, renegotiating, and striving to save time wherever possible.

If you’re ready to simplify your real estate transactions and streamline your negotiations, download my free counter offer form now and start experiencing how straightforward and effective the process can be.

Check Back for Updates to this Free Real Estate Counter Offer Form PDF

Be sure to check back regularly for updates to the real estate counter offer form pdf as we are constantly seeking ways to make it more comprehensive and informative for both home buyers and home sellers. Additionally, take advantage of the free Real Estate Offering Memorandum Template to enhance your real estate presentations.

Keep in mind that this form is a general template or worksheet designed for informational purposes only.

It’s important to remember that real estate rules and requirements can vary by state, so always ensure you verify with your state guidelines to avoid any compliance issues. If you’re looking to negotiate terms or simply understand the process better, this resource is here to guide you, but taking the time to confirm state-specific details is crucial.

Open House Scripts

Updated – April, 2025

I’ve been collecting and perfecting my open house scripts for quite some time now, and I’ve finally put them together to share. Ever since I started my real estate career, I’ve enjoyed the chance to connect with buyers. I hope this helps all real estate agents, especially any new agents experiencing their first open house. Hosting a busy open house in today’s market can take all of us through a number of emotions, but it’s a prime opportunity to connect with potential buyers and sellers.

Open houses are not just a tradition, they’re a proven marketing tool for gaining exposure to a property and connecting with serious buyers. The North Carolina Real Estate Commission highlights that hosting an open house is a critical step in showcasing a property and facilitating its sale. Below you will find open house scripts that are designed to be buyer-focused, helping you find the right words for follow-up chats, whether it’s through a phone script, in-person conversations, or even door knocking. Open house attendees are often in the middle of their home search, and with the right approach, you can turn these interactions into opportunities to win listings and grow your business.

While most agents develop their own style over time, my goal is to provide a starting point or enhance your existing repertoire. If you’re promoting a new listing, answering more questions, or working to sell a property, ten these scripts can help you stand out. If you have any additional thoughts on how you approach an open house or follow-up, please comment, I’d love to hear from a few others in the industry. After all, REALTORS® know that every person you meet at an open house could be your next client.

Welcoming Visitors Script

“Hello and welcome to the open house at [Property Address]. My name is [Your Name], and I’m here to guide you through this beautiful home. Feel free to explore, and if you have any questions or need further assistance, don’t hesitate to ask.”

Highlighting Unique Features Script

“As you walk through the home, take a deep breath and imagine yourself living here. Notice the unique features like the high ceilings and the custom kitchen that make all the difference.”

Engaging with Potential Buyers

“It’s great meeting you! If you’re interested in a private viewing or comparing this home with other similar properties, I can provide valuable information to aid in your buying process.”

Addressing Concerns Script

“I know you might have concerns, especially if you’re a first-time homebuyer. I’m here to provide specific details and answer any questions you might have about the neighborhood, home values, or the real estate market.”

Effective Follow-Up

“Thank you for visiting today. I’d love to continue our conversation and help with any additional details you need. I’ll be following up with a quick call to see if you’d like to schedule a private showing or discuss next steps.”

Follow-Up Email Script From an Open House

Subject: Thank You for Attending Our Open House!

Hi [Attendee’s Name],

Thank you for visiting the open house at [Property Address] this past [Day]. It was a pleasure to meet you and show you around the property.

As a real estate agent dedicated to helping clients find their dream homes, I’m here to provide any additional information you might need.

If you have any questions or would like to revisit the property for a private showing, please let me know.

I’m available to discuss your options and assist with any follow ups regarding other properties that might interest you.

Looking forward to hearing from you!

Best regards,
[Your Name]
[Your Contact Information]


Follow-Up Text Message Script

Hi [Attendee’s Name], this is [Your Name], the real estate agent from the open house at [Property Address]. I wanted to check in and see if you have any questions or need further details about the property. Feel free to reach out whenever you’re ready to continue the conversation!


Follow-Up Phone Call Script

“Hello [Attendee’s Name], this is [Your Name], the real estate agent you met at the open house on [Day]. I wanted to follow up with you to see if you had any thoughts or questions about the property. I’d be happy to provide additional details or schedule a private viewing at your convenience. Your feedback is important, and I’m here to assist with any follow ups you might need.”


Additional Scenario: Thank You Card Follow-Up

Dear [Attendee’s Name],

Thank you for attending the open house at [Property Address]. I appreciate you taking the time to visit and explore the property. As a dedicated professional in the real estate industry, my goal is to assist you in finding the perfect home. If you have any questions or need further assistance, please don’t hesitate to reach out.

Warm regards,
[Your Name]

Building Relationships with Serious Buyers

“I look forward to building meaningful connections and nurturing leads with potential clients like you. Whether it’s answering questions or providing insights about other homes, I’m here to guide you through the process.”

Call to Action for Interested Visitors

“If you’re interested and would like to discuss this further, please leave your contact info. We can arrange a follow-up call to explore how this house could become your dream home.”

Dealing with Window Shoppers

“For those just browsing today, I hope you enjoyed the open house experience. Feel free to reach out for any future open houses or if you need insights into the current market trends.”

Hacks for Running the Best Open Houses

Hack/FeatureDescription
Themed RefreshmentsDuring multiple open houses, set up a refreshment table with snacks and drinks themed around the property or neighborhood. For example, if the open house is at an address near the coast, offer seafood appetizers or beach-themed cocktails.
Interactive Virtual TourProvide tablets or VR headsets for attendees to take a virtual tour of the property, including areas like the attic or basement, enhancing the open house script experience.
Scent MarketingUse subtle, pleasant scents like freshly baked cookies or brewed coffee to enhance the atmosphere, making the home inviting and addressing any concerns buyers might have about the ambiance.
Photo Booth CornerCreate a photo booth area with props related to the property’s history or local attractions. Encourage sign ins and social media sharing to increase interest and visibility.
Live Music or Local BandHire a local musician or band to play soft, ambient music, creating a lively and engaging atmosphere that can make all the difference in hosting an open house.
Neighborhood Highlight StationSet up a station with information about local amenities, schools, and community events to highlight the benefits of living in the area, which can be key for first time homebuyers.
DIY Craft or Planting StationOffer a take-home craft or planting station where attendees can pot a small plant, providing a memorable takeaway from the open house and fostering meaningful connections with potential buyers.
Smart Home DemonstrationsConduct live demonstrations of smart home technology to showcase how these features enhance daily living, a great follow up call script topic for interested visitors.
Art Display from Local ArtistsCollaborate with local artists to display their work throughout the house, supporting the community and helping potential clients visualize living in the space.
Raffle or Prize DrawOrganize a raffle or prize draw for attendees who sign in or provide feedback, with prizes like gift cards or a home-related gift basket, making the open house follow up more engaging.

I Want to Hear Your Opinions!

Comment below and share your open house follow up call scripts, cold calling scripts, and innovative strategies you’ve found effective.

Share how you get potential buyers across the finish line, and the ways you ensure that first meeting turns into a new contact.

Let’s compare our favorite open house scripts so our next open house helps as many agents as possible.

We want to get that next potential buyer enthusiastic about an open house at the address, ready to discuss other listings, and eager to exchange phone numbers and set a date for a private tour.

Your insights on home compare tactics and turning great chatting into tangible interest would be invaluable.

Join Our Professional Network for Real Estate Agents

Welcome to a vibrant community where real estate agents come together to exchange insights and elevate their practices.

Share your experiences with open house at address events and refine your open house scripts to captivate potential buyers.

If it’s crafting an effective open house follow up or perfecting the open house script, then this network is the ideal space for collaboration.

Discuss house scripts that have captured interest, explore innovative strategies to attract buyers, and share successful tactics from recent visits.

Connect with peers who understand the nuances of each address and are committed to growth and success in the real estate industry.

Free Home Staging Checklist, Printable (PDF, Excel)

Staging a house can be as fun as it is important, I should know, I genuinely enjoy the process of turning a house into a space that wows potential buyers. I don’t know if it’s the rearranging furniture to create an inviting atmosphere, or adding throw pillows for a cozy touch, or sprucing up outdoor living spaces, every detail plays a role. It’s worth it based on the payoff. According to a recent study from the NAR, 27% of sellers’ agents noticed slight decreases in market time when the home was staged.

To help you get started, I’ve created a free home staging checklist that you can download as a printable PDF or Excel. This is your free home staging checklist, packed with helpful staging tips for prepping your space. It includes everything from maximizing storage space and enhancing curb appeal to ensuring as much natural light as possible floods the rooms. And yes, I’ve even added reminders for simple touches like a fresh coat of paint on walls, polishing light fixtures, and removing personal items like family photos. Each step is designed to draw in prospective buyers and help them visualize their future home. I’ve even had a lot of fun playing with virtual home staging software tools, and I’ll talk more about that at a later date.

Download This Free Home Staging Checklist

PDF | Excel Spreadsheet | Google Sheets

Home Checklist Staging Example

Task What It Means / What to Look For

Living Room

De-clutter

Remove unnecessary furniture and decorative items to create a spacious and inviting atmosphere.

Furniture placement

Arrange furniture to highlight the room’s flow and maximize space.

Add throw pillows and blankets

Use neutral or soft-colored throw pillows and blankets to add warmth and texture.

Clean and polish surfaces

Ensure coffee tables, end tables, and shelves are spotless and free of dust.

Add fresh flowers or potted plants

Introduce greenery to create visual interest and a welcoming vibe.

Kitchen

Clear countertops

Remove small appliances and clutter to showcase workspace.

Organize cabinets

Tidy up cabinets and pantry to highlight storage space.

Add a bowl of fresh fruit

Use vibrant fruit to add a pop of color and freshness.

Replace outdated hardware

Swap old cabinet handles for modern ones to update the look.

Deep clean

Scrub all surfaces, including appliances, to ensure a spotless kitchen.

Bathrooms

Add fresh towels

Use white or neutral towels to create a spa-like feel.

Organize small items

Store toiletries in apothecary jars for a clean and stylish look.

Replace shower curtain

Use a new, neutral-colored curtain to freshen up the space.

Eliminate foul odors

Use air fresheners or candles to ensure a pleasant scent.

Clean mirrors and fixtures

Polish mirrors and light fixtures for a sparkling finish.

Bedrooms

Use neutral bedding

Replace old linens with fresh, neutral-colored bedding for a calming effect.

Declutter and organize closets

Showcase closet space by removing excess items and organizing neatly.

Add table lamps or floor lamps

Use soft lighting to create a cozy and inviting atmosphere.

Remove personal items

Take out family photos and personal décor to help buyers visualize the space as their own.

Entryway and Curb Appeal

Paint the front door

Apply a fresh coat of paint in a bold yet neutral color for a positive first impression.

Add a welcome mat

Place a clean, new doormat to greet prospective buyers.

Power wash exterior

Clean siding, walkways, and driveways to enhance curb appeal.

Add potted plants or flowers

Use greenery to make the entrance more inviting.

Replace outdoor light fixtures

Update old fixtures to modern designs for a polished look.

General Home Staging

Maximize natural light

Open blinds and curtains to let in as much natural light as possible.

Use neutral colors

Repaint walls in soft, neutral tones to appeal to a wide range of buyers.

Deep clean the entire home

Ensure every room is spotless, including carpets, baseboards, and corners.

Fix squeaky doors and cabinets

Make necessary repairs to avoid distractions during showings.

Add minimal décor

Use simple, tasteful decorative items to enhance visual interest without overwhelming the space.

Eliminate pet hair and odors

Clean thoroughly to remove any signs of pets for a fresh and neutral environment.

Outdoor Living Spaces

Stage patio or deck

Arrange furniture to showcase outdoor living potential.

Add throw blankets and pillows

Use weather-resistant textiles to create a cozy outdoor vibe.

Clean outdoor furniture

Ensure all furniture is clean and in good condition.

Highlight landscaping

Trim bushes, mow the lawn, and add fresh mulch for a polished look.

Home Staging Tips

Staging is not just about aesthetics; it’s about creating the perfect first impression. If you do it yourself or bring in a professional home stager, then following a detailed checklist makes the process so much easier. Be sure to clean the front door, style the living room for comfort, and highlight every unique feature of your house. We can make your home stand out and attract the right buyers. Download your checklist today and start your staging adventure.

Check Back for Updates to this Free Home Staging Checklist

I’m always on the lookout for exciting and innovative ways to stage a house. Maybe it’s using an area rug to define one room, adjusting the furniture scale for harmony, or transforming the master bedroom into a luxurious retreat, and every detail can make a big difference. I love seeking out current trends in interior design to timeless touches like apothecary jars filled with elegant accents. Staging is all about the critical steps that enhance your home’s appeal.

Pay special attention to small yet impactful elements that can breathe life into living areas and give your home a lived-in charm. If you’re preparing for an open house or just want to make your spaces shine, then I can help you every step of the way.

Join my newsletter today to stay updated on the latest staging tips, color palettes, and creative ideas to attract potential buyers. Let’s explore the art of effective staging together and make your home unforgettable. Don’t miss out on fresh perspectives that turn every house into a buyer’s dream.

Real Estate Agent Daily Schedule

Author – Joe Stephenson, REALTOR®

As a new real estate agent or seasoned agent with a real estate business, I know how important it is to have a structured schedule. Your real estate agent’s schedule needs to keep you organized, focused, and efficient, especially in such a competitive field. A career in the real estate industry can take awhile to build up, so every day counts when you’re working toward success.

Studies from the National Center for Biotechnology Information show that having a daily schedule can boost productivity, help establish long-term habits, and reduce decision fatigue, enabling real estate agents to stay organized and focused on closing more deals. So having a real estate time blocking template that you can personalize is a very helpful resource.

Real estate professionals when starting out, know one’s personal time becomes harder to protect as they juggle prospecting, networking, and learning the ins and outs of the business. That’s why important tasks and time management tips are needed for staying on track. A real estate schedule can help with that. This template and checklist were created to help you prioritize what matters most, create balance, and make real progress in your real estate career.

Download a Free Real Estate Agent Daily Schedule Template

PDF | .doc | Google Docs

Download Real Estate Agent Daily Schedule Checklist

PDF | .doc | Google Docs

Free Daily Planner

Real Estate Agent’s Schedule Weekly Example

Creating one’s own schedule that is designed to help real estate agents build productivity, develop relationships, and grow their real estate business. Following this structured plan will help you lay a strong foundation for success. Here is a sample daily schedule.

Monday – Foundation and Planning

  • Start the day with a healthy breakfast and review your real estate agent’s schedule for the week
    Spend time on mindset preparation such as affirmations or meditation
  • Use time blocking to allocate hours for important tasks and prospecting activities
    Prioritize tasks for the day that focus your energy on high-impact activities
  • Begin the week with cold calling, making at least 20 calls to potential clients
    Follow up with past inquiries and hot leads to build momentum for the week
  • Spend an hour reviewing new listings, pricing trends, and local market data
  • Wrap up your day by reflecting on progress and adjusting the daily schedule for Tuesday

Tuesday – Social Media and Marketing

  • Start with a healthy breakfast and a review of your daily routine checklist
  • Create and post one engaging real estate content piece to social media accounts
    Engage with at least 10 posts from successful agents or potential clients to increase visibility
  • Use marketing strategies like targeted email campaigns to promote new listings
    Reach out to your network and local businesses to generate leads
  • Update your CRM with new leads and organize any pending paperwork
    Analyze the performance of recent social media posts for better optimization
  • End the day by spending quality personal time with friends or family

Wednesday – Lead Generation Focus

  • Review your to-do list and spend time visualizing success before starting your day
  • Dedicate the morning to lead generation efforts by making 30 cold calls
    Follow up with potential clients and identify new prospects in the market
  • Block focused hours to work on phone calls, prospecting, and nurturing leads
    Prioritize tasks such as finding high-potential clients or updating lead pipelines
  • Spend time analyzing market insights like neighborhood trends and property listings
  • End the day by reviewing your lead generation efforts and improving strategies where needed

Thursday – Networking and Relationship Building

  • Start your morning with a healthy breakfast and plan your networking engagements
  • Reach out to other successful agents to discuss market trends and share insights
    Schedule client meetings to foster connections and build trust
  • Refine and practice listing presentations to prepare for potential opportunities
  • Take some personal time to engage in hobbies or recharge after work
  • Finish your day by preparing your real estate agent’s schedule for Friday

Friday – Focused Client Engagement

  • Begin your day by reviewing your daily routine checklist and setting goals for client meetings
  • Host or participate in at least two property showings and provide tailored experiences
    Dedicate time during the day connecting with clients to understand their needs
  • Respond to inquiries from the rest of the week and follow up with past leads
  • Use time blocking techniques to manage calls, property tours, and follow-ups efficiently
  • Review the week’s client interactions and identify what worked best as you finish the day

Saturday – Professional Growth and Administration

  • Start the morning by spending time building your knowledge through real estate articles or training videos
  • Practice listing presentations or roleplay scenarios to improve communication skills
  • Dedicate time to administrative tasks like finishing paperwork and organizing accomplishments in your to-do list
  • Attend workshops or events to network with other agents and industry professionals
  • Take personal time to recharge by engaging in self-care or spending time with family

Sunday – Strategic Planning and Reflection

  • Enjoy a relaxed breakfast and set intentions for the week ahead
  • Spend time analyzing the current real estate market to identify trends and opportunities to target next week
  • Plan your real estate agent’s schedule for the upcoming week and assign focus to important tasks
  • Review the achievements of the past week and set goals for improvement in identified areas
  • Take the remainder of your day to relax, spend time with loved ones, or enjoy personal hobbies
  • This Monday to Sunday routine focuses on essential activities like lead generation, time management, professional growth, and achieving work-life balance, ensuring steady progress in your real estate career.

Daily Items for a Successful Real Estate Agent

Morning Routine

Start with a healthy breakfast and structured plans for the day. Spend time on strategic planning and time blocking techniques.

Lead Generation

Focus on prospecting and appointment setting with potential clients. Make phone calls, especially cold calling and following up with hot leads.

Social Media and Marketing

Create and schedule social media posts to engage your audience. Utilize marketing strategies to generate leads and promote new listings.

Client Interactions

Conduct client meetings or property showings. Build relationships with past clients and foster trust with potential clients.

Market Research

Stay updated on the real estate market and conduct research on new listings.

Time Management

Use time blocking to prioritize tasks and maintain focus on important activities. Delegate repetitive tasks to free up time for business-forward activities.

Administrative Tasks

Update social media accounts, finish paperwork, and manage your to-do list.

Professional Growth

Network with other agents and industry professionals to build connections. Ensure continuous improvement by reviewing and refining your daily schedule.

Healthy Work-Life Balance

Spend quality time with family and maintain personal life priorities. Take breaks, including a lunch break, and aim for balance throughout the day.

Evening Planning

Reflect on the day’s accomplishments and plan for the next day to stay focused.

Daily Routine Checklist for a New Real Estate Agent

Morning Routine

  • [ ] Wake up early and have a healthy breakfast.
  • [ ] Review and update your daily schedule or to-do list.
  • [ ] Spend 15 minutes on mindset preparation (meditation, reading, or affirmations).

Skill Building & Knowledge

  • [ ] Dedicate 30–60 minutes to studying the real estate market (new listings, pricing trends, and neighborhoods).
  • [ ] Watch a real estate training video or read an article to grow your real estate agent skills.
  • [ ] Practice your pitch or listing presentation in front of a mirror or a friend.

Lead Generation

  • [ ] Make at least 20 cold calls to potential clients or homeowners in your area.
  • [ ] Send personal emails or messages to people in your personal network to share your new career.
  • [ ] Comment and engage on 10 real estate-related social media posts to build connections.
  • [ ] Focus on developing your social media presence by creating and posting engaging real estate content.

Networking

  • [ ] Join a local real estate networking event, online group, or community forum.
  • [ ] Reach out to other agents to introduce yourself and learn from them.
  • [ ] Visit local businesses and introduce yourself as a real estate agent; leave your business card.

Building a Digital Presence

  • [ ] Create or optimize your social media profiles (LinkedIn, Instagram, Facebook).
  • [ ] Spend 30 minutes brainstorming content ideas for posts or videos about real estate tips, neighborhoods, or market updates.
  • [ ] Schedule or post at least 1 engaging piece of content on your social media accounts.

Time Management & Organization

  • [ ] Use time blocking to allocate specific times for tasks like calls, networking, and skill development.
  • [ ] Organize leads and contacts in a CRM or spreadsheet to track follow-ups.
  • [ ] Plan for tomorrow by reviewing what worked well today and identifying improvement areas.

Evening Wrap-Up

  • [ ] Follow up with any leads or connections made during the day.
  • [ ] Reflect on what you achieved today and update your goals.
  • [ ] Spend 15 minutes planning and preparing for the next day’s activities.

This checklist will help you lay the groundwork for success, even if you’re just starting without any clients or leads yet. Following these steps consistently will help you build a strong foundation for your real estate career.

Check Back for Updates to the Real Estate Time Blocking Template

Staying up-to-date with our time-blocking template can make all the difference in shaping your daily routine for long-term success. Carve out a dedicated space in your schedule for activities like neighborhood farming and responding to market changes. You’ll not only nurture future business opportunities but also maintain a competitive edge in the evolving real estate landscape. Don’t forget to balance your professional tasks with personal activities to ensure a healthy work-life harmony. Regular updates to our template will help you adapt to industry demands and optimize your time for consistent growth. Make sure to check back often.

Join Our Real Estate Agent Network

Take charge of your future and elevate your career in real estate. Grow your real estate business while making room for more family time by creating a sample schedule or implementing a set schedule that perfectly aligns with your goals. A structured realtor daily schedule or a successful daily schedule can help you stay on track and achieve consistent results. Define your own hours and organize your entire day to create a balance that works for you. With tools to manage priorities, including delegating tasks, and a clear path to explore new business opportunities, success is within your reach. Design the perfect routine for a morning person, optimize your work hours, and thrive as a new agent among a growing community of tens of thousands of professionals. Unlock lasting job satisfaction and take a confident step toward a thriving, flexible career.

Free Real Estate Agent Onboarding Checklist (PDF, Excel)

Real Estate Agent Templates

Author: Joe Stephenson, REALTOR®

(Updated March 2025)

I put together a tailored checklist you can use for your real estate business to effectively onboard new real estate agents This comprehensive checklist is crafted to support both seasoned agents and new real estate agents, with the hope they start with a strategic advantage. My favorite types of onboarding include a helpful real estate client on-boarding form that makes initial client meetings seamless for agents stepping into today’s real estate landscape. I also focus on strategies that foster a robust onboarding process, which is proven to drive results; a study published in the NIH shows that companies with effective onboarding strategies see revenue growth that’s 2.5 times higher and profit margins 1.9 times greater.

This checklist goes beyond the basics, helping real estate agencies and real estate teams provide comprehensive training that enhances agent performance and boosts overall efficiency. It includes steps to familiarize new recruits with property viewings and establish a smooth agent’s workflow to set them up for a successful career. I also encourage incorporating feedback mechanisms throughout the process to monitor their progress and help them identify areas of improvement with ease. It could be organizing training sessions or providing the right marketing materials, and you’ll find that the focus is to make sure that agents can operate confidently at their own pace and start closing deals effectively.

Download This Printable Real Estate Agent Onboarding Checklist

PDF | Excel | CSV | Google Sheet


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New Real Estate Agent Onboarding Checklist

StageTaskDescription
Pre-OnboardingPrepare Welcome KitInclude company policies, culture document, and an outline of the first week’s schedule.
Pre-OnboardingSet Up WorkstationEnsure access to necessary office space, computer, and software tools.
Pre-OnboardingGather Essential Tools and ResourcesProvide access to the MLS, real estate databases, and project management software.
Pre-OnboardingOrganize Administrative ProcessesSet up email accounts, business cards, and necessary logins.
First DayWarm WelcomeMake a positive first impression to integrate the new agent into the team.
First DayCompany Culture IntroductionShare the organization’s culture, vision, and values.
First DayOrientation SessionsCover administrative tasks, office tour, and introduce to the team.
First DayReview Job Role and ExpectationsClarify responsibilities, goals, and how their role fits into the customer journey.
First WeekTraining Program InitiationStart with a structured training program focusing on customer interactions, services offered, and routine tasks.
First WeekAssign a MentorImplement a buddy system for support and guidance.
First WeekEncourage Shadowing SessionsAllow shadowing experienced agents for practical learning.
Ongoing Training and SupportRegular Check-Ins and Feedback SessionsSchedule weekly meetings for the first few months for progress review and to provide feedback.
Ongoing Training and SupportOngoing TrainingOffer continuous learning opportunities to ensure skills development and up-to-date industry knowledge.
Ongoing Training and SupportPerformance ReviewsConduct performance evaluations periodically to discuss achievements and areas for improvement.

Creating an organized agent employee folder helps real estate professionals focus on agent success and boost agent satisfaction. You’ll find a process with online courses that cater to the evolving needs of onboarding agents, paving the way for lasting success in the industry

Any real estate brokerage, particularly those in commercial real estate, thrive when agent satisfaction is prioritized. Team leaders play a pivotal role in driving agents’ success by fostering professional development Social media accounts are also integral to the real estate industry, providing agents with platforms to expand their reach. This checklist aims to support real estate businesses in nurturing both seasoned agents and newcomers alike.

A strong onboarding strategy should position both the agent and the agency for success, building a path toward becoming a successful real estate agency. It’s a good idea to cater to the needs of a growing pool of potential clients, while also staying ahead of industry trends. That’s why I’ve included a variety of resources in this guide, like a new real estate agent checklist pdf, a new agent onboarding checklist, and a property onboarding checklist, to ensure every angle is covered. These tools offer ongoing support to agents, giving them the confidence they need to thrive in a competitive real estate market. If you’re keen on enhancing your onboarding process, don’t forget to explore real estate team onboarding strategies for creating a cohesive environment where new agents feel welcomed, trained, and ready to succeed.

More Free Resources for Real Estate Agents

  1. Free Real Estate Expense Tracking Spreadsheet
  2. Profit and Loss Statement for Real Estate Agnets (Excel and PDF)
  3. Free Real Estate Lead Tracking Spreadsheet

Key Components of Real Estate Agent Onboarding

Effective agent onboarding is crucial for ensuring new agents integrate smoothly into your team, understand their roles, and contribute to the company’s success.

A thorough understanding of the company, its culture, and the administrative processes involved is essential for new hires. New employees should complete the process in an efficient manner because it benefits all of the teams.

Why Is Effective Agent Onboarding Essential?

  • Ensures a smooth transition into the company, reducing early-stage anxiety.
  • Improves employee engagement and job satisfaction, contributing to higher retention rates.
  • Increases productivity by providing clear expectations and necessary resources from the start.

Encourage Shadowing Sessions

Shadowing experienced agents allows new hires to gain practical insights into customer interactions, enhancing their understanding of the customer experience and increasing their confidence in handling client information.

Key Considerations When Selecting the Ideal Client Onboarding Tool

  • Look for tools that offer ease of use, flexibility, and integration with existing systems.
  • Ensure the tool supports efficient management of client information and facilitates effective communication.

Metrics and Considerations of the Agent Onboarding Process

  • Monitor metrics such as time to full productivity, employee engagement scores, and turnover rates.
  • Collect feedback from new agents to continuously refine the onboarding process.

The Role of Technology in REALTOR® Onboarding

Utilizing technology in the onboarding process can streamline administrative tasks, provide easy access to training materials, and enhance the overall onboarding experience for new agents.

Develop a Training Program

A structured training program is key to equipping new agents with the necessary skills and knowledge. Ensure all training materials are accurate, up-to-date, and relevant to your business needs.

Set your new hires up for success, and ensure they feel supported, valued, and prepared to excel in their new roles. The onboarding process is a critical investment in your team’s future and the overall success of your business.

Read Our Blog Post

A True Story of My Friend’s Onboarding Process as a Real Estate Agent

When my friend Bryan embarked on his new career as a real estate agent, his onboarding experience was, to put it mildly, a saga. The amount of paperwork he had to sign was overwhelming, and the list of requirements he needed to fulfill seemed never-ending. Despite all this, Bryan often found himself navigating a maze of confusion, unsure of what exactly was expected of him in his new role. It became evident that a well-thought-out checklist would have been a game-changer for his broker’s approach to center agent onboarding.

The lack of organization turned what should have been an exciting new beginning into a somewhat chaotic ordeal. Bryan recounted feeling lost amidst the onboarding activities, a sentiment that made it challenging to start on the right foot. Yet, despite the less-than-ideal beginning, Bryan refused to let it dampen his enthusiasm for his future in real estate. He couldn’t help but believe that the entire process could have been significantly smoother. A structured onboarding process with clear follow-up procedures, set expectations, and comprehensive onboarding activities could have paved the way for increased productivity and higher customer satisfaction much earlier.

Such an organized approach would not only have aided Bryan as the new employee but also served as a crucial metric measure for the company to ensure accountability and effectively assess the progress of new hires during the critical early stages of their employment. In reflecting on Bryan’s story, it’s clear that an efficient and well-organized onboarding process is vital. It ensures that each person joining the team is fully equipped and ready to contribute to the services and success of the organization from day one.

Check Back for Updates to Our Real Estate Agent Onboarding Checklist

Our onboarding checklist is always evolving to bring you the latest tools and strategies for success. You’ll learn updated tips on agent retention and managing client interactions. This can help you get better at client satisfaction. We’re committed to addressing every detail that empowers your growing team. We’re constantly updating resources like practice open house scripts, ways to incorporate other employment documents, and strategies focused on familiarizing agents with key workflows.

If you’re onboarding a new team member or boosting cohesion among your current team members, then our updates aim to enhance a streamlined onboarding process that prioritizes efficiency. You’ll also find fresh insights to help train prospective agents, improve the management of onboarding tasks, and even tips in line with standards from the national association. Don’t miss out on expert real estate advice for monitoring progress, organizing employment documents, and keeping your team prepared for the road ahead. Be sure to check back regularly for all the latest updates to our onboarding checklist.

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Real Estate QR Code Generator

Input the Link You Want the User to Go To When Scanned

Download QR Code

Free QR Generator Tool for Real Estate Agents

I’m excited to share my Real Estate QR code generator! As real estate agents, we are constantly trying to get people to view different piece of content. This can include virtual tours, property listings, and market reports. That’s why I collaborated with my talented developers to create this QR code generator that real estate agents can use for free.

Simply input the URL where you want your audience to go, and the generator will produce a dynamic QR code tailored for your needs. This tool is especially useful for real estate marketing, allowing agents to seamlessly integrate digital content into their physical marketing materials. Try it out. Once generated, you can download the QR code image or take a screenshot to place it on your print materials, enhancing your marketing efforts by directing potential clients to your digital content.

I love it when I see real estate professionals using QR codes in a to maximize their potential impact. Incorporating QR codes into your marketing strategies can significantly boost your reach and engagement in the real estate industry.

Perfect For Real Estate Signs

Our QR code generator is the ultimate tool for creating the perfect QR code sign to elevate your real estate marketing. Designed for real estate companies aiming to give home buyers seamless access to detailed information, it empowers professionals by allowing realtors to share crucial contact info, property details, and listings without the hassle of sharing information manually. Simply input a link, and the generator produces a QR code with a short URL that can be printed and placed on signage.

Buyers can quickly scan the code for easy access to available properties across different platforms. This streamlined approach not only attracts more home buyers but also helps you close more deals by staying connected to interested clients. With this tool, you’ll deliver a quick, online one-step solution that helps you stay ahead in the competitive market.

How to Use QR Codes for Real Estate Related Needs

Virtual Tours and Digital Tours

Real estate agencies can leverage QR codes to connect prospective buyers to virtual tours of properties. Adding QR codes to print ads or real estate signs enables potential buyers to instantly access a 360-degree view of the property. This is particularly beneficial for out-of-town buyers or those preferring a preliminary digital tour before scheduling an in-person visit.

Property Listings and Details

Adding QR codes to sales materials such as brochures and newspaper ads can direct interested buyers to detailed property listings. Dynamic QR codes are especially valuable here, allowing real estate agents to update linked information without needing a new QR code. If you’re updating the price, adding high-resolution images, or enhancing the description, then dynamic QR codes help keep your information current.

Contact Details and Business Cards

Incorporating QR codes on business cards provides quick access to your contact details. With just a quick scan, a potential client can be directed to your phone number, email, or even a personalized landing page. This simplifies connecting with interested buyers, making it easier to capture leads and enhance your digital marketing strategy.

Marketing Campaigns

QR codes can be seamlessly integrated into various marketing campaigns to attract potential customers. For instance, including QR codes in offline platforms like print ads or on real estate signs can drive traffic to a special promotion or an open house event. This integration can boost your campaign’s reach and effectiveness, providing valuable data on user interest and engagement.

Enhancing Real Estate Signs

Real estate signs with QR codes offer potential buyers instant access to more comprehensive property details. This can include high-resolution images, floor plans, and neighborhood information, which are crucial for making informed decisions. Adding QR codes to your real estate signs provides a unique edge in the competitive real estate market.

Real Estate Branding Ideas

Learn from my personal branding strategies. Strong branding helps you stand out in the competitive real estate market, attracting more clients and building trust.

Explore Branding Strategies

Streamlining Lead Generation

Using QR codes in your marketing automation tools streamlines the lead generation process. Directing users to a lead capture form or a real estate agency’s contact page allows you to efficiently collect information from prospective buyers and begin nurturing those leads. Customized QR codes can further enhance this process.

Interactive Print Materials

Transform traditional print materials into interactive marketing pieces by incorporating QR codes. It could be on postcards, flyers, or brochures. QR codes can lead potential clients to educational videos, digital tours, or testimonials from satisfied customers. This approach adds an interactive layer to all your sales materials.

Keeping Content Fresh with Dynamic QR Codes

Dynamic QR codes allow real estate agents and companies to keep their content fresh and updated without reprinting materials. This ability to adapt content quickly is invaluable for responding to changes in the real estate market or updating property details with new information. QR code generators provide advanced features that make this process seamless.

Check Back for Updates

Optimize your real estate marketing materials with innovative QR code signs. We’re here to help you stay ahead. Our regularly updated tools make it easier than ever to showcase property details and engage with prospective buyers and interested buyers alike. We are committed to the ongoing improvement of your digital tours, sharing high resolution images, and generating leads through updated sales materials. With new features rolling out and a growing list of available properties, there’s always something new to discover. Don’t miss the chance to create even more opportunities, check back often to stay informed.

Join Our Real Estate Agents Network

Did you enjoy learning how to leverage the power of real estate QR codes, virtual tours, and cutting-edge online platforms to revolutionize your marketing strategies? We have more info to share. Join our exclusive Real Estate Agents network today. Don’t miss this opportunity to transform your approach and achieve greater success.

About the Author: Joe Stephenson

Meet Joe Stephenson, a seasoned expert in real estate marketing with a wealth of experience in crafting effective strategies. Joe’s insights and innovative approaches have helped numerous real estate professionals elevate their branding and connect with their audience more effectively.

Free Rental Property Inspection Checklist (Pdf and Excel)

Author – Joe Stephenson, REALTOR®

Every landlord should use an inspection checklist for their rental property. It’s the best way to ensure your property stays in great condition while keeping everything documented. A rental inspection checklist makes it easy to stay consistent, and this means fewer headaches for you and your tenants.

Any property manager needs to maintain a consistent record of their inspections, and having a reliable checklist is the first step to getting it right. Over the years, I’ve fine-tuned my process, and this is my favorite landlord inspection checklist. I’m making it available for free so you can use it with your properties too.

There are a number of items that you need to keep close during an inspection, like your lease agreement or any additional notes you’ve collected. With this checklist, you’ll know exactly what to look for every time.

Add this free template for your rental property inspection checklist files, and take the hassle out of your next inspection.

Download Our Free Rental Inspection Checklist

PDF | Excel

If you think I missed anything in this checklist, message me and let me know. I can always update it as needed – Joe

I can help you with your routine rental inspections and save time with our free inspection form. Always make sure you give proper notice and respect tenant rights while using our checklist to identify any pest infestation or report maintenance issues. Our checklist helps create a comprehensive tenancy agreement, so you can avoid legal action and understand the required notice for entry and follow up inspection.

Rental Property Checklist Template Example

There are many different reasons for a landlord inspection checklist. It can be a move in checklist, a move out checklist, or any other management issues for rental properties.

This checklist covers various aspects of the rental property experience, focusing on ensuring the property is well-maintained, safe, and compliant with legal requirements. The checklist is particularly useful for:

  1. Lease and Legal Compliance – Ensuring lease agreements are accurate and that safety devices like smoke and carbon monoxide detectors comply with local laws.
  2. Property Condition Assessment – Documenting the overall condition of the rental property, identifying both major and minor issues, and distinguishing between normal wear and damage.
  3. Maintenance and Repairs – Highlighting areas needing repair or maintenance to ensure tenant satisfaction and property functionality.
  4. Tenant and Landlord Relations – Providing clarity on pre-existing damages to avoid disputes over security deposits and ensuring both parties are informed about the property’s condition.

This checklist is designed to facilitate a thorough inspection process with written documentation, supporting property management in maintaining a safe and appealing rental environment.

ItemExample
Lease AgreementEnsure the lease agreement is accessible and correctly signed by all relevant parties, such as both the landlord and tenant. Check the lease term for accuracy.
Property’s ConditionDocument the overall state of the rental unit. Note if it is a well maintained property or if there’s visible damage that needs addressing.
Property DetailsConfirm property details like the property address, rental unit layout, and features. Include any of the property’s unique features in the report.
Rental Property’s ConditionNote specific areas requiring attention, like structural damage or maintenance issues, and record them in an inspection report.
Fire ExtinguishersVerify all fire extinguishers are present, functioning correctly, and compliant with local laws.
Carbon Monoxide DetectorsCheck that carbon monoxide detectors are installed as required by law and functioning properly.
Smoke DetectorsTest smoke detectors to confirm they are working properly and positioned correctly in the rented property.
Maintenance RequestsDocument any ongoing maintenance issues or pending requests from the tenant, ensuring the inspection process addresses these concerns.
Pre-existing DamagesNote any pre-existing damages to avoid disputes about the security deposit at the end of the lease term.
Functioning ProperlyTest appliances, faucets, and other systems to ensure they are working properly, taking note of anything that is not functioning correctly.
Wear and TearIdentify wear and tear versus intentional damage. Differentiate between normal wear and property damage during inspections.
Property DamageRecord any significant damage, especially if it impacts the functionality of the rental unit, such as broken windows or holes in walls.
Light FixturesEnsure all light fixtures are present and working properly. Replace bulbs where necessary during the rental walk.
Needed RepairsIdentify repairs needed to ensure the property management team can promptly address them, focusing on safety and functionality.
HVAC SystemTest the HVAC system for proper heating, cooling, and ventilation. Note maintenance issues impacting tenant satisfaction.
Existing DamageCheck areas previously damaged to see if repairs were made or if further work is required.
Condition of a RentalSummarize the overall condition of the rental property, highlighting any maintenance issues or damage.
Structural DamageLook for major structural damage like cracks in walls, foundation issues, or ceiling leaks.
Minor IssuesNote minor issues like scratched surfaces, dents, or loose fixtures. Determine if they require action now or can wait for the regular inspections.
Additional NotesInclude important details such as observations about tenant moves or any feedback from potential tenants when showing the property.

Additional Notes & Best Practices for This Rental Property Inspection Checklist

Best Practices for Property Managers

Make sure you get a signed checklist for your files. Needs can vary based on the needs of what is happening, but always a good idea to keep track of all parties who are involved and need to be tracked for follow up needs.

SectionDetails
Use a detailed checklistEnsure all areas of the property are thoroughly reviewed.
Document relevant informationClearly record findings for the rental inspection report to maintain transparency for both property owners and tenants.
Compare with lease agreementsIf a tenant moved out, compare the property’s condition with the original lease agreements to assess any damages beyond normal wear.
Confirm for a new tenantVerify that every aspect of the property, including front door locks, is functioning properly for safety and tenant satisfaction.
Leverage a mobile deviceUse a mobile device to record findings quickly and efficiently, making it easier to share results with landlords and other parties involved.
Vary focus during inspectionPay attention to both major systems like HVAC and smaller elements like light fixtures, as issues can occur in critical and minor areas alike.
Completion Details
Inspector’s Name___________________________________
Inspection Conducted For(e.g., Property Owners, Landlords, or Other Parties) ___________________________________
Inspection Date___________________________________
Purpose of Inspection (Check one)– [ ] New Tenant Move-In inspection – [ ] Tenant Move Out inspection – [ ] Regular Rental Inspection Report – [ ] Other ___________________________________
Additional ObservationsLeave space for any other notes or comments. This ensures the inspection aligns with best practices and record-keeping standards.

Join Our Real Estate Investor Network

Become part of our growing network of seasoned rental property investors and real estate agents to unlock the full potential of your rental properties.

Collaborate with experienced property managers and connect with a dedicated property manager to streamline every step of the rental process.

Gain access to resources like a comprehensive landlord inspection checklist, tools to verify the property address, and strategies to manage security deposit concerns effectively.

From preparing for a move out inspection to ensuring a smooth move in inspection, our network will guide you in assessing the rental property’s condition accurately and addressing the needs of both the landlord and tenants.

Join us today and take your rental property ventures to the next level.

Check Back for Updates to our Detailed Checklist and Inspection Report

To help you stay on top of maintenance issues and conduct thorough rental inspections, be sure to check back regularly for updates to our checklist. We’re always working to improve our inspection report and add new sections on routine inspections to ensure you have the most comprehensive tool available.

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